DI

Build better products, faster.

A DI design sprint can help you solve big challenges, create new products or improve existing ones—quickly. It compresses potentially months of work into a few days.

Book a Design Sprint

Why use a Design Sprint?

Design sprints are an effective way to take customer insights and rapidly translate them into potential solutions. By leveraging some of the best tools from design thinking, Design Sprints help your team develop tremendous momentum and rapidly identify potential solutions.

Who's it for?

Design Sprints are great for innovation teams looking to create breakthrough disruptive solutions, as well as organizations looking to drive incremental innovation and operational efficiency. Anyone with a defined customer problem can benefit from the rapid progress of a Design Sprint.

What's the outcome?

The outcome of a Design Sprint is a clearly articulated potential solution, manifested in the form of a high-fidelity clickable prototype, tested with real users to capture actionable feedback.

What happens next?

Once you have a tangible representation of your product in your hand, and real user insights to guide your next steps, making decisions becomes a lot easier. You could use a second sprint to iterate and polish the idea, bringing it very close to production-ready, or you could use the prototype to sell the idea further and develop the concept.

What does a Design Sprint look like?

A Design Sprint unfolds over a series of high intensity collaborative sessions. While they're best done consecutively, for practical reasons they can also be broken up over a series of weeks. A typical Design Sprint would include the following activities:

Monday

Map and Sketch

Define challenges & create a mass of solutions

  • Activities:
  • Expert Interviews
  • Journey Map
  • How Might We’s
  • Lightning Demos
  • Sketching

Tuesday

Storyboard

Vote on the best solutions, storyboard the prototype.

  • Activities:
  • Present concepts
  • Straw poll
  • User test flow
  • Voting
  • Storyboarding

Wednesday

Prototype

Create a high fidelity, interactive prototype.

  • Activities:
  • Concept sketches
  • Design screens
  • Layout prototype
  • Link and distribute

Thursday

Test

Gather feedback on concepts and features.

  • Activities:
  • 1-on-1 interviews
  • Gather feedback

Case Study

A startup in the insurance space partnered with DI to rapidly create the user flow for onboarding. In the span of a few days, we co-created a conversational interface that delighted users and captured all relevant info to bind a policy.

“When we presented back to the growth board, they were blown away by what we’d accomplished in so little time.”

Let's talk.

To request more information on our Design Sprints, or to set up a consultation, just drop us a line.